Our Team

Dennis C. D'Amico

John W. Jenkins

Lana G. Douglas


Herbert W. "Bud" Whitney

L. Bruce Geiger

Robert Hall (email)

 

Dennis C. D'Amico
Managing Director

"Solid marketing strategy is realizing that sacred cows don't always make the best hamburger. Keeping sacred your core competencies is the best way to improve sales and profits."

 


A results-oriented, entrepreneurial senior executive, Mr. D'Amico has strong, strategic capabilities built through 35-plus years of marketing and business planning experiences which span a broad expanse of business categories. He has served very large corporate entities such as ITT Financial Services with its acute business planning regimen, to one-person, start-up companies which most often require "guerrilla marketing" tactics to succeed.

A keen, insightful marketer, Mr. D'Amico uses marketing research as a strategic tool, and believes it is only useful if analyzed correctly for use in actionable plans. He focuses his practice on management and marketing consulting, product and service creation and development. Having owned his own marketing communications firm, he is especially sensitive to finding solutions which will solve customer needs.

Mr. D'Amico is an effective communicator to senior-level executives of critical concepts and details on a broad range of business issues and complex marketing and operational matters. He is well known for his competencies at strategic planning, positioning development, creative direction, research development and business plan implementation. In his management positions, he has demonstrated his ability to motivate and manage people.

Mr. D'Amico has a Bachelor of Journalism in Advertising from the University of Missouri, with minors in Marketing Management and Broadcast production. He has supplemented his education with numerous MBA level courses in management and marketing.

Career Highlights:

  • Launched a marketing planning system at a major food manufacturer, and later created a plan for implementing category management.
  • Developed a new product development and tracking system which brought greater discipline to the company's new product endeavors.
  • Developed a new corporate positioning and restructuring of a mid-size computer service company which helped them triple their size and achieve an average 15% growth in earnings per year.

Developed a comprehensive planning regimen to be used by regional managers in the development of a "bottom-up" corporate strategic plan.

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 John W. Jenkins
Director

"U.S . businesses that do not become globally competitive will not be able to sustain profitable growth going into the new century."

 

John W.  Jenkins


Broad experience in marketing, finance, and general management has brought Mr. Jenkins more than 50 consulting engagements since 1974. They cover a broad expanse of industries and business situations: international marketing, new product development, new market roll-outs, strategic planning, hands-on management.

Mr. Jenkins' early consulting engagements were in the systems and software industry while at IBM, where he held positions in marketing, systems and education. He left to start a systems/software company which became the leader in applications software for the wholesale industry. Subsequently, he sold to a Fortune 500 company.

The past 15 years, Mr. Jenkins has dealt with an expanded set of business problems and opportunities. He has worked with several publicly-held development stage companies, often accepting implementation assignments as C.E.O. He has performed in several turn around engagements and is well-versed in financial crisis management.

Mr. Jenkins has recently worked with several companies to increase their international sales. He has established relationships at several levels with significant companies in Canada, Mexico, Europe and South America.

Mr. Jenkins is an engineering graduate of Texas A&M University and has an MBA from Harvard Business School.

Career Highlights:

  • In the consumer products industry, he has helped manufacturers significantly expand their international sales. In one company, international sales initiated under his direction now account for more than 10% of revenues in less than two years.
  • In the medical industry, broad experience with technology-related companies, including FDA approvals.
  • In the public company arena, major experience with IPOs, reporting requirements, stockholder and broker relations, refinancing, and Chapter 7 & 11 filings.

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Lana G. Douglas
Director

"Solid strategy remains solid only so long as it meshes with customer wants. That's why it is so important to consistently monitor the market."

Lana Douglas brings to GSG the rich and in-depth resources of her own company, Genesis Research & Consulting, as a complement to the professional marketing expertise of the company's directors and associates. She has been a marketing researcher, new product development specialist and a marketing consultant for the last ten years, but began her business life as a psychologist.

Prior to establishing her consulting practice, Ms. Douglas worked in new and established brand marketing for Kimberly-Clark Corporation, R.J. Reynolds Tobacco Company, the Food Group of Anheuser-Busch (formerly Campbell Taggart; now called Earth Grains).

Most recently she was Vice President for Sales and Marketing at Lyrick Studios, the producers of the children's television programs, Barneyª, and Wishboneª. A degree in Communications and a Masters in Clinical Psychology from the University of Wisconsin honed this marketer's keen sense for what turns the consumer's eye and mind to buying products and services.

Career Highlights

  • Ms. Douglas has developed and marketed several successful products in the health care, pet care, tobacco, entertainment, retail food and food service industries.
  • International distribution and licensing are important issues for many companies. Ms. Douglas has extensive experience shepherding licensed products into international markets, as well as dealing with international marketing issues such as trademarks, distribution channels, product names and packaging.
  • She has extensive training and experience in conducting innovative idea generation sessions which have resulted in several new products and streamlined processes for her clients.
  • Ms. Douglas has moderated more than 1000 focus groups in her career for dozens of business categories.
  • While market research has been a strong focus for Ms. Douglas, her influence and work has gone far beyond research. Clients and former employers have recognized her as a top strategist. She has been instrumental in assisting her clients with strategic planning, trend analysis, product positioning and marketing planning.

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Herbert W. "Bud" Whitney

Director

"It is no longer optional for senior management to be actively involved in applying information technology to build sales and achieve savings."

Bud Whitney has had a successful career as a sales manager, information systems manager, general manager and entrepreneur. This eclectic career path has given him unique perspectives on the critical success factors for winning businesses. Mr. Whitney believes that using information technology to reach customers and gain operating efficiencies is now vital to the health and survival of nearly all businesses.

After graduation from Texas A&M with a double degree in Engineering and Liberal Arts, he began his career as an IBM marketing representative and manager. His first touch of consulting came early in his career when he co-founded an MIS and industrial engineering consulting firm, which was later acquired by a publicly-held corporation. He then gained considerable insight into the workings of European business by managing Texas Instrument's MIS activities in eight countries while located in Nice, France. Back to the states, he was recruited by the largest bank in Texas where his abilities were called on to organize a statewide mortgage banking operation and help manage a new Special Asset Bank.

Mr. Whitney served for nine years as a senior vice president of a technical services company where he headed key operational units and information systems prior to his recent retirement.

Career Highlights:

  • Seven times, as a salesman for IBM, he attained membership in their prestigious Hundred Percent Club, and was named the Outstanding Salesman in the Dallas office.
  • Reduced computer costs in Europe for Texas Instruments by $1 million plus per year while significantly improving morale and effectiveness of users and MIS staff.
  • Organized a statewide mortgage banking operation for the largest bank in Texas and posted profits from its first year of operation.
  • Managed key domestic and international operations for a successful computer services company.
  • Handled negotiations and due diligence tasks concluding in the sale of two of his companies to larger, publicly held firms.
  • Co-founded a successful restaurant business with his son which continues to expand operations and increase revenues and profits every year.

 

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L. Bruce Geiger

Director

"Performance comes from an acute understanding of the process of the business."

Ask Bruce Geiger what he does best and you're likely to get a two-word answer: Performance analysis. And it's no wonder. That was a lot of what he did as a key financial and business development executive with a number of Monsanto Company's divisions.

In his 33 years with Monsanto, Mr. Geiger led the business analyses and strategic planning for their businesses on the rise, and some on the decline, always looking for growth opportunities, setting key performance targets and identifying their strengths and weaknesses. As Director of Strategic Planning and Change Management for Monsanto's Specialty Products Division, he repositioned that business from a collection of low-growth commodity chemical businesses to high-growth specialty chemicals businesses. This ambitious reengineering effort eventually grew revenues from $600 million to $1 billion in five years.

Mr. Geiger leads GSG's special OpStrat team; a consulting product designed to help businesses discover additional growth opportunities and operational efficiencies. Either as a standalone product or used in conjunction with GSG's ProbeStrat customer research product, this highly disciplined process provides unique insight and the initiatives and implementations needed for effective change management.

Career Highlights:

  • Directly managed a business development effort using a key strategic core competency to identify new market opportunities as well as reposition several existing businesses into a homogeneous business unit.
  • While directing the accounting and strategic planning aspects of the worldwide business of the Rubber Chemicals Division, Mr. Geiger led its restructuring from a specialty to a commodity business in response to industry consolidations. This resulted in the formation of the largest joint venture in the rubber chemicals industry.
  • Mr. Geiger, as finance director of the North Pacific world area, served as Monsanto's financial representative to what was then the largest U.S./Japan joint venture.
  • Mr. Geiger has an extensive broad based financial background having served in key financial positions including Strategic Planner, Division Controller, Finance Director and Plant Controller .

 

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